<p>I'll preface this by saying I've never visited Reed, so this is second hand impressions and some statistical data. I'll try to focus on the comparisons to the two other schools you mentioned.</p>
<p>Academics: Reed and Swarthmore are consistently among the top 5 per capita producers of PhDs in the country. So, both have an extremely academic focus with an unusual degree of faculty/student interaction and overall engagement. Reed's PhDs seem to tilt slightly towards the sciences. Swarthmore's perhaps a bit more evenly across all departments with notable strength in the social sciences. Pomona is no slouch academically at all, but perhaps just a tick more pre-professional compared to Swat and Reed which, along with three tech schools (CalTech, Harvey Mudd, and MIT) are PhD producers extraordinaire.</p>
<p>Admissions: Reed is obviously easier to get into than Swarthmore/Pomona. Based on the limited stats you provide, you are certainly a credible applicant for any of the three; probably a sure-bet at Reed assuming that you are a good fit for the school.</p>
<p>Resources: Pomona and Swarthmore are #2 and #3 among liberal arts colleges in per student endowment. Swarthmore spends $29,000 per year per student in endowment returns on top of tuition revenues. Total spending of $69,000 per student per year, not including financial aid. I haven't looked at a Pomona financial report, but I'm sure it's similar. Reed is not in the same ballpark. Its endowment is about a fourth of Swarthmore's or Pomona's. All things being equal, these large endowments translate into every aspect of undergraduate life: from faculty/student ratios, libraries, money for summer thesis study abroad, free computer printing, big screen TVs in the dorms, ad infinitum. My guess is that you could easily see the impact of the financial resources just walking around campus at each of the three schools.</p>
<p>Campus Culture: All three are schools have pretty mininimal frat boy/animal house party scenes and, relatively speaking, lower binge drinking rates than the national averages. Pomona is probably the most preppy, but by no means a "prep" school. Reed is probaby the most "hipster intellectual". It has the reputation of being a little "out there", but I don't know how valid that is. Swarthmore's somewhere in the middle. Swarthmore has the most ethnic diversity. All three should be above average things like acceptance of gays, minorities, etc. None of the three are notably big sports schools.</p>
<p>Based on my admittedly limited knowlege, I would attend Swarthmore or Pomona over Reed if I could get in. However, I am very impressed with Reed's academic focus and think it would be a solid match school on a list with a Pomona or a Swarthmore as a "reach". Pomona versus Swarthmore is totally intertwined with a preference for East Coast versus SoCal.</p>