<p>Being a big nerd, I had to chime in on this…</p>
<p>I’m currently a quantitive analyst/financial engineer for a major investment bank and my job basically is to make sense of large sets of data. Also part of my job is to create a list of target institutions for recruitment for my firm based on many factors including world rankings of universities. I’m currently also looking around for a part-time MBA program which brought me to this site.</p>
<p>Many of you on here are wondering why the drop in US New rankings for the University of Alabama:</p>
<p>You need to take a holistic view on this, you guys are just focusing on one ranking which is heavily based on peer assessment:</p>
<p>UA Rankings for 2014</p>
<p>US News Ranking: 88
Forbes Ranking: 335
Wall Street Recruiter Survey : UN-RANKED<br>
Times of Higher Education World Rankings: UN-RANKED</p>
<p>The point here, there is consistency in the rankings. If anything US New has a very favorable ranking for UA. The Wall Street Recruiter Survey is probably the best ranking out there since it measures the quality of the product of the university. The WSRS surveys Fortune 500 companies and various head hunting firms and tries to determine which school produce the best graduates based on their performance.</p>
<p>30 plus ACT scores aren’t really a big deal anymore:</p>
<p>10 years ago when I graduated high school, in my graduating class, 17% of my graduating class of (about 1,200) had an ACT score of 30 or higher (one being a perfect 36). 4 years ago, when my sister graduated from the same high school the principle stated 43% of the graduating class had an ACT score of 30 or higher. It is not uncommon for students to have a ACT comp average of 30 or higher who enroll in 4 year major universities. Given how many resources high schools provide for ACT prep, it is really no surprise. Plus one can take the ACT as many times as they like and only the highest score stands. If one takes the ACT enough/practices enough, getting a 30 or higher is not very difficult. </p>
<p>UA being a southern school keeps it from being rated higher/being invited to the AAU:</p>
<p>Many southern schools rank well and maintain national prestige. Georgia Tech University being a southern school which was just admitted to the AAU. Think Duke, UNC and Vanderbilt… The University of Florida and the University of Georgia also rank very well for public state schools. While individuals may hold personal biases/stereotypes, these rankings do not. </p>
<p>Why UA doesn’t fair well in public perception/rankings:</p>
<p>UA needs a major PR campaign. Only news you hear out of UA is football and acts of racism. UA keeps shooting it’s self in the foot. The whole black girls not being bid to all white sororities and the latest incident of greek racism isn’t helping. UA has a double standard due to it’s ugly past. In terms of rankings, UA has a long way to go. You have to remember, UA’s peer institutions are also getting their best freshman classes every year and they are also recruiting worldwide for the best and brightest. UA seems to essentially have to give away free school to students who otherwise would not attend if it wasn’t free. Top publics get those same students to pay full price. UA does not have a top ranked engineering school or business school, which are keys for top rankings. Outside the southeast, no one has ever heard of the Culverhouse School of Commerce. I travel between NYC and San Francisco for work and I see all the top B-schools represented but never UA.</p>
<p>A lesson can be learned from University of Oklahoma:</p>
<p>In the late 90s and early 2000s OU began a similar recruitment/turn around as UA is presently doing. Fast forward to 2014, OU still hasn’t budged in rankings or prestige. Instead it costed them a fortune since they were essentially giving away free school to national merit school finalists (they rivaled Harvard at one point in terms of National Merit Scholars enrolled). There hopes were eventually top students will go to OU without any incentive. That never happened and they have scaled back their recruitment. </p>
<p>My take on UA:</p>
<p>Don’t worry about rankings. UA is UA. Don’t try to be like the Michigans, UC Berkelyes, UNCs, Illinois, Virginias of the world. Thats not UA. UA should be a place where some kid in Alabama can get into and graduate and hopefully live a better life. There are enough prestige schools. UA chasing the unattainable dream of being the next academic powerhouse will only lead to the degradation to educational opportunities in the state of Alabama… </p>