Funny you mention this. I was teaching a course on entrepreneurship at the local university and the department head asked me to do a separate talk on college admissions for people in his department, junior faculty/grad students with families. Not surprisingly, the vast majority of attendees were Asian, many of them international or immigrants. I tried to talk about how in the American system, fit and what you did with undergrad was more important than the name on top of the degree. While they politely nodded their heads, when Q&A time came, the questions were focused on how to get into elite colleges.