<p>Is it bad to write an open topic essay about the college itself? Such as "falling in love" with the campus, or how opportunistic it will be, etc etc. I don't want the admissions officers seem like i am sucking up to them or anything.</p>
<p>Most likely that would come across as kissing up. Regardless of whether or not you were sincere, you'd put an admissions officer on the defensive right away. Colleges use the essay to learn more about YOU--so unless that approach reveals what's valuable about you as a person better than any other topic, I would suggest avoiding it. However, be sure to take note of why a school is such a great match for you, and make sure that those traits (for example, your interest in a particular area of study or extracurricular) comes across clearly. The committee of course knows what kind of students would be a good fit, and will likely make the connection themselves. If the college doesn't ask you to explain why you want to attend, you may even want to include a supplemental statement in which you rave about them. But choose to focus on yourself for the main essay.</p>