<p>In California, it’s a wash. There are tons of grads from both UCLA and USC currently working in major companies at very high level positions.</p>
<p>A case in point. When I was working for a top specialty consulting firm right out of college, we had two UCB grads, two UCLA grads (one with U of Chicago MBA), one USC analyst, one USC MBA VP, one executive VP with UCLA MBA, and one Vice Executive VP with Loyola Marymount Law degree.</p>
<p>On a side note, when I was applying and interviewing for a single position as a financial analyst job, more than 120 people applied from nationwide, and only 12 people were selected for interviews. In the end, only two people made it to the final rounds of interview - both UCLA seniors. While I had much stronger work experience with lower GPA (3.4), the other candidate was a very smooth and polite young man double-majoring in econ and english lit with much higher GPA.</p>
<p>But those superficial elements are basically thrown out the window when the final interview bell rings. It is all about fits, and I became the fortunate one to snag the job.</p>
<p>The pay was very competitive, in line with some of the major consulting firm (McKinsey, Bain, etc). Actually, my base was same (45K back then), more signing bonus (8K), and a little less the-end-of-year-bonus (12K).</p>
<p>Anyway, going back to the originial topic, it makes sense to go to UCLA if you are planning to explore some international work experience.</p>
<p>Here in Asia, it is all about UCB and UCLA.</p>
<p>When I interviewed at Boston Consulting Korea back in 2001, I had a senior director exclaiming “Another Bruin in our office!”. I later realized that many, many people at BCG Korea had either UCLA undergraduate degrees or UCLA MBA degree.</p>
<p>It is interesting to note that the senior director who exclaimed at me when he was going through my resume did not go to UCLA actually said the word “BRUIN”, not UCLA. So I assume that he knew pretty much about UCLA and its culture.</p>
<p>As a private education consultant now for about five years (No, my life has not regressed at all compared to the days of “financial analyst” and “associate consultant”, since I am making about five times more than what I would have made working for those consulting firms), I have faced many, many fathers and mothers who specifically instructed me so that their sons and daughters would not apply to USC and NYU in particular. Many mid-aged people do have some prejudiced perception that it is still very easy to get into USC and NYU.</p>
<p>Given the progress made by both USC and NYU in recent years, their perceptions are indeed highly distorted and lacking some rational validity, but the harsh truth is that such mentality is not uncommon here.</p>
<p>Back when I applied to USC, the acceptance rate was whopping 70% range, whereas NYU it was like 60% range. I know these figures pretty well, since it is… it is MY JOB to collect such data on a daily basis. LOL</p>
<p>Once you are out of California and perhaps move to other countries, then you will see just how fortunate you are as a UCLA student.</p>
<p>It is just about the same in Japan and China, I assume. After all, I applied to a few places in Japan before I headed to Seoul, Korea, and I was offered a slew of interview offers within weeks. Unfortunately, they told me that the ability to fluently speak, read, and write Japanese was a must, thereby forcing me to abandon the interview offers.</p>
<p>As good as USC Marshall is advertised, the school has not been the most active feeder to investment banking industry or management consulting industry.</p>
<p>The knock on USC is that it is still considered a up-and-coming school, without any strong, firm establishment in the main stage of finance and business world. It was only recent that USC has received a double-digit growth of applicants from the East Coast. I believe that the breakthrough year was last year when USC received 50% more applicants from New Jersey than what the school received in the previous year. So while the trend is rosy, USC has not firmly established that it is a major national or international player, yet. </p>
<p>Granted, you will see many USC grads at Deloitte Consulting and KMPG, but these are not the cream of the crop consulting firms.</p>
<p>So to summarize this long-winded reply:</p>
<p>Go to USC if you value the PERCEIVED (the key word here is perceived, since you have to step up to take advantage of such academic opportunities on your own term) academic education typical of private school AND if you plan to settle down in Southern California.</p>
<p>Go to UCLA if you are sure that you will not be fazed or bothered at all by the number of students, yellow lines, pre-med mentality, or any other general weaknesses associated with public school system. As for me, I relished in the environment, seizing and taking advantage of all those big school opportunities. Moreover, I thrived on the social campus and academic areas, fully navigating a way to find my place in this big school.</p>
<p>With such challenges of managing your day-to-day schedule and the social skills learned from trying to establish your own territory in this big school, you will find the experience of studying at UCLA that much sweeter and worthwhile.</p>
<p>The phrase I often heard when I was a student at UCLA was that </p>
<p>“IF I CAN SURVICE HERE AT UCLA FOR FOUR YEARS, THEN I KNOW THAT I WILL THRIVE IN THE REAL WORLD FOR MANY YEARS TO COME.”</p>
<p>This should be the mentality for those daring enough to choose UCLA, the supposedly “big, huge, impersonal, cost-cutting, bureacratic, and decaying” public school system. :)</p>