<p>You know...the "trendy" school that seemingly everyone wants to attend, even though it hasn't always had that reputation, and there's a good chance it won't last.</p>
<p>Currently "In"
-Penn- applications increase every year. Since they've boosted themselves on USNews, and are probably the highest ranked school with a very social/party reputation, and the popularity of business as a career right now, Penn is clearly the hotspot of the Ivies. </p>
<p>Was "In," Maybe not so much anymore:
-Yale- Big decrease in Early apps this year, showing not nearly as many had it as their first choice dream school this year. For awhile it was gaining on its only competition (Harvard), but now it seems Harvard is taking it back.</p>
<p>A lot of people will probably mention WashU, but I really don't think they've accomplished anything besides boost their ranking in USNews. Their yield is still shamefully low.</p>
<p>I find that Tufts is more in, of course I am biased, but like 4-5 people applied from my school this year after I was the only one in who knows how long last year, and we're a public school in florida, and that demographic rarely sends kids to places like Tufts in that region.</p>
<p>the ivies have always been "in" so to speak; it's not a trend that changes year to year.</p>
<p>schools that would better fit the OPs description: schools that seemingly everyone wants to attend "Right Now," in my opinion, would be schools like Duke and Northwestern.</p>
<p>i'm not so sure about Duke, but from what i've heard Northwestern has recently had a 20% increase in its applicants. having spoken to a group of upcoming freshmen this year, those two schools seem to have been on par with the ivies in terms of popularity this year.</p>
<p>Cornell is the "in" ivy - applications have gone up from 19,000 2-3 years ago to over 31,000 this past year, while the yields have been stronger than expected every year.</p>
<p>I think more kids are just applying to different places...</p>
<p>I think "in" schools are schools that more top students want to attend</p>
<p>So looking at enrolled student statistics is most important IMO - any shmuck can apply to an Ivy, but its where the top students attend that matters.</p>
<p>University of Rochester is in now. Last year, they got too high a yield. This year they got 15% more applications and took 15% fewer kids, and still have too high a yield.</p>
<p>"Northeastern, Elon, James Madison, Suffolk, Gettysburg, BU, University of Rochester"?</p>
<p>i wouldn't say those schools are schools that are "in" at this moment.</p>
<p>according to the OP's description, schools that are "in" are the schools that top students today would want to attend, like thethoughtprocess rephrased above.</p>