<p>what does it mean when colleges send: summer program information/applications, bulletins, big foldable maps, the application to the school itself, scholarship information and applications, emails about "direct connection" applications, and (not as crucial) "happy holidays" </p>
<p>i've received several of these items from schools such as UChicago, BC, Vandy, UVa, Wake Forest and other lesser schools- without having sent my test scores and/or expressed an interest in any other way (filled out cards, requested info online etc..)</p>
<p>is it a marketing scheme or does it show that the school is interested in you? </p>
<p>I wasn't aware of some of these schools until after I received these items and then decided to apply!</p>