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<p>Reading it now from another site, lol! </p>
<p>Here were the portions people are discussing: </p>
<p>** A Changed Market Reality</p>
<p>It would be tempting to think that all of the dramatic changes in the legal market over the past four years are attributable solely to the economic downturn that has shaken the developed world since 2008 and that everything will go “back to normal” once economic stability and growth return. From this point of view, one would argue that
the crisis in the legal market has been driven entirely by a precipitous drop in the overall demand for legal services and that we will be able to get back to business as usual as soon as demand returns, as it surely must. Unfortunately, however, this argumentoversimplifies both the causes and the likely effects of the changes we are seeing.</p>
<p>While it is clearly true that the economic downturn has been the proximate cause of much of the disruption we have seen in the legal market, the recession alone does not tell the whole story. Even in the boom years of the decade preceding 2008, other important market forces were at work gradually building toward an inflection point. The financial crisis of 2008 may well have accelerated those forces – and perhaps even exacerbated them – but these underlying market shifts would sooner or later have resulted in fundamental changes in the legal industry even absent an economic crisis. Among the underlying market forces that have been most important in driving change, several deserve special mention. These include:</p>
<p>• The growing availability of public information about law firms and their capabilities, practices, clients, earnings, and profits that has driven an ever more competitive and efficient market for legal services over the past three decades; 29</p>
<p>• The inexorable drive toward the commoditization of legal services that has impacted the work of lawyers at all levels; 30</p>
<p>• The growth of enabling technologies that has accelerated the drive toward commoditization, tended to level the competitive playing field between large firms and smaller ones, and changed legal staffing patterns by simplifying tasks that were previously labor intensive; 31</p>
<p>• The emergence of non-traditional service providers that are creating new forms of competition in the legal market; 32</p>
<p>• The changing roles of in-house general counsel and corporate law departments that have increasingly displaced outside law firms as the primary “trusted legal advisors” to corporate CEOs, often relegating outside counsel to specialized advice only; 33</p>
<p>• The impact of globalization that has resulted in growing challenges for firms seeking to serve the needs of their clients on a worldwide scale and, over time, will result in a significant shift in global economic activity; 34 and</p>
<p>• The collapse of an unsustainable economic model that drove law firm growth for a decade essentially on the ability of firms to raise their rates 6 to 8 percent a year with little regard for the economic impact of their decisions. 35</p>
<p>The combination of these factors with the effects of the economic downturn of the last four years has resulted in at least two critical shifts in the market for legal services. First, there has been a shift from the seller’s market that traditionally dominated the legal industry to a buyer’s market that will likely remain the prevailing model for the foreseeable future. What this means is that all of the critical decisions related to the structure and delivery of legal services – including judgments about scheduling, staffing, scope of work, level of effort, pricing, etc. – are now being made primarily by clients and not by their outside lawyers. This represents a fundamental shift in the relationship between lawyers and their clients.</p>
<p>Reflecting the increasing power of clients to define the terms of the attorney/client relationship, this shift has resulted in a new emphasis on efficiency and cost effectiveness in the delivery of legal services. Although obviously not true in all cases, clients increasingly] make decisions to hire outside lawyers on the basis of how efficiently, cost effectively, and predictably they can deliver the services the client requires, with quality being taken as a given. As a result, to an extent barely imaginable only a few years ago, firms have found themselves increasingly locked in procurement processes where clients are asking hard questions about schedules, staffing, work process efficiencies, and cost.
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