<p>So, what major would a Cornell student choose who wanted to go into marketing/advertising? Maybe this is the wrong school for such a career path, but I would like to know if any students are interested in the field, and what majors most apply. Thanks</p>
<p>I am interested in this field as well.</p>
<p>Most firms want strength in writing and communication skills. Many Cornell students go into Marketing/PR/Advertising with majors in English and Psychology in CAS; Communications or AEM in CALS; Hotelies commonly seek that path in the hospitality related fields, etc. I've seen people with jobs in the industry with diverse skill sets, so I wouldn't worry about it... I would let her take whatever interests her. You should advise your daughter to get some interesting summer jobs relating to the field she is interested in and she will build a nice resume. What college did your daughter get accepted to?</p>
<p>do AEM, its the best undergrad business oriented program Cornell has to offer and it has many advanced classes in marketing. There are also NCC and NBA classes you can take as an undergrad at any time after freshmen year</p>
<p>She was accepted into CALS as a BIO/ENV engineering major and now wants to change. We have been strongly told that AEM is ultra competitive to transfer into. She also got into the Presidentail Research Scholar program, so I am hoping that maybe that could be of benefit in getting into AEM. </p>
<p>But at this point, she may not even go to Cornell due to her fear that it is just too demanding. She is burnt out from taking 4 AP's and disgusted that she routinely gets b's and c's on the tests (The teachers give extra credit to pull the grades up to an A).</p>
<p>Wow, I found it hard to believe that someone who got into CPRS would struggle to get As in AP classes. First of all, AEM isn't that hard to transfer into. As long as you can get above a B average in all the econ courses, you should be able to get in without any problem (trust me, intro econ is easy. As long as you put in some effort, you should get an A). Once you get into the major, AEM is really not that hard compare to engineering. Sure, you are required to do problem sets and reading assignments every week, but the AEM curriculum isn't overly demanding. I have friends from good public high school in the tri-state area, and they spent more time doing work in high school than they did in AEM. If this "she" is really interested in marketing instead of engineering, I would strongly recommend her to apply for internal transfer right away. Do everything you can to stay away from those engineering requirements. Cornell engineering math, physics, chemistry, computer science and biology (Bio101-104; not the 109-110) is much harder than APs.</p>
<p>I am equally surprised about the CPRS program. It might be that for someone to do the kind of research she did, was different than what they normally see in applications. She did research over the summer in a hospital lab with endothelial cells. It was intense and she also did a physics project in 11th grade that was a bet comlicated. Maybe the CPRS people knew the PHd she worked with or called him for a reccommendation. Also, the doctor's dad won a Nobel prize ( I think) at Harvard and maybe the Cornell CPRS committee got the last names confused-lol.</p>
<p>I am glad to hear that AEM isn't as gruelling as I fear. But administration really keeps a wrap on the admission rate of internal transfers. Seems like a substantial risk to me.</p>
<p>Don't worry, the administration wants to make AEM seem prestigious and selective. AEM is no way as selective or prestigious as NYU's Stern or Penn's Wharton. I know so many people who didn't do so well in the college of engineering and ended up transferring to AEM without any problem. As long as your daughter does the work, I don't think there's going to be any problem. If you are really that worried, you can recommend her to take some ridiculously easy class (DSoc101...etc) to inflate her GPA during the transferring process. One more thing, if your daughter is already in CALS, the transferring process is much easier. She doesn't even have to go through the internal transfer division.</p>
<p>Thanks ecc. Yeah, she'll be the first to sign up for dsoc 101. I agree with you that the administration wants to keep AEM transfers a surreptitious process. However, it's nice to know that there may be an advantage being already in CALS.</p>
<p>Snajean: This old thread might be helpful to you. Read Nagromis' quote "Back to AEM, one of the reasons why it has become so competitive to gain admission to is due to the accreditation. Contingent on accreditation, they had to lower the student/faculty ratio." The program has only been accredited for about 2 1/2 years now, so when they had to lower the student/faculty ratio, they had to limit the amount of students so it became very selective to gain entry into. It's a fabulous program, and not all that stressful once you are a student in the program. Congratulations on the Presidential Research Scholar - it's quite an honor. </p>
<p>Thanks Tahoe,</p>
<p>Do you live or vacation out there? Now that is a beautiful lake, and the air quality is only second to Sedona, Arizona in my book.</p>
<p>Thanks for the affirmation of the CPRS. I really hope that she picks Cornell, if not, it's a huge disappoinment for me.</p>
<p>AEM, Econ, Hotel Administration, PAM...you can really go into those fields with any major. However, I'd recommend taking some marketing classes though.</p>
<p>snajean: I drive a Tahoe! ;), but I also love Lake Tahoe (California side) and Sedona! </p>
<p>By the way, I read one of your posts about Cornell Days a few weeks ago and I've been meaning to write. I am a tremendous fan of Cornell - the academics, the students, the environment, the professors, the school spirit, the Freshmen dorms on North Campus, the support system built in for Freshmen at the Carol Tatkon Center, the food... I could go on and on. I agree that Cornell Days falls flat and doesn't fully impart the Freshman experience. I think the reason is that small schools like Dartmouth can host prospective students on an intimate weekend. Cornell is so big, so Cornell Days goes on for a little over a week, if I'm not mistaken. They give you a list of activities and you basically have to plan your own day... it's too bad, but I don't think there is any way around it. There is no way that the area hotels or the volunteer students who host the prospects in their dorms can handle the volume on one weekend. </p>
<p>Again, best of luck to your family.</p>
<p>Snajean: This article in today's NY Times illustrates my point. Small schools are "marketing" themselves during accepted student days by providing a laundry list of enticing activities for them. </p>
<p>NY Times
April 26, 2006
At Decision Time, Colleges Lay On Charm</p>
<p>By ALAN FINDER
SWARTHMORE, Pa., April 21 Let others offer simple campus tours or paid transportation.</p>
<p>At Swarthmore College here, high school seniors deciding whether to accept the college's offer of admission can play indoor soccer with the dean. Or a round of stairball, a sport invented on campus. They can go to a French film festival, a feminist dance party ("all genders welcome") or an "Earthlust Sleepout" all night under the stars. Or else try henna tattooing. And, yes, there are also sessions on financial aid and meetings with faculty members.</p>
<p>Tahoe,</p>
<p>Nice car by the way- Thanks for your reponse the other day, which I read to my daughter. I also appreciate the link, and I couldn't agree more that the small school sales pitch like Swarthmore, and what we saw at Bucknell is a real temptation. Cornell Days suffered in comparison. </p>
<p>With each day,as we are closer to her decision deadline, my daughter is seeing that the country club atmosphere at Bucknell is not what she really wants. I think she sees value in both schools, but the work she did in high school was always done so that she could get into the best college that she could. </p>
<p>Ultimately, this decision needs to be hers. I have tried to provide her with as much information as I could, and not give opinions. You and so many others have helped in offering a realistic view of Cornell. It has helped and we readers of CC, all thank you.</p>
<p>Hi Snajean: The Tahoe is nice and I love it, but it's a tremendous gas guzzler, so I'm trading it in soon for a Ford Escape Hybrid. Should I change my screen name to Escape :)?</p>
<p>I'm glad I could help with some of the information you needed. Please post after May 1st when she makes her decision! I'm sure things must be pretty stressful in your home now!</p>